Ernie Bunnell and Billy Longfellow took the craft of making aerodynamic wings and curb-scraping air dams to a high art. They popularized cosmetic customization so completely, it’s nearly impossible to drive more than three blocks in Southern California without seeing a Honda Civic, Acura Integra or Mitsubishi Eclipse featuring one of their creations bolted on.
Bunnell and Longfellow founded Wings West in 1992, and in 1999, an outside automotive investment firm acquired the company. Wings West continued to operate under the management of Bunnell and Longfellow for five more years.
In 2004, they broke away from the company they founded and launched their new enterprise, 3dCarbon with their longtime friend and former employer, Joseph Moran. After dominating the sports compact market, Bunnell and Longfellow sought to expand their horizons to the new domestic muscle car market.
It was a leap not only of business, but of artistic media as well, from the comfort of the booming sport compact market they knew so well, to the new challenges of stylizing domestic muscle cars like the new Ford Mustangs you see here on the website. After winning several coveted Best of Show Ford Design awards, 3dCarbon has successfully made the transition and continues to expand their styling product line.